About Us

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Our service includes a comprehensive consultation to help identify gaps and opportunities in the UK Toy Industry.

With 20 years experience of selling into the UK Toy Industry, to most retailers from Independents to the largest Nationals.  Starting as a Sales Rep at TY UK (Worldwide No.1 Plush company) and working upto Key Accounts Manager.  Working from Mookie Toys (a top 20 UK Toy Company) for 9 years from National Accounts Manager to Group Head of Sales. (During this time I managed TP Toys out of Administration to Profit in 1 year).  Following this I worked as Managing Director at Jumbo Games (taking them to a positive EBIT within 2.5years).  Then IMC Toys as Sales Director and after 1 year became Managing Director.

I decided in late 2019, I needed a challenge and wanted to use my experience/contacts and felt the current challenging Market was the ideal time to start and offer Toy Companies and Factories an efficient solution to UK trading.

In Challenging times when Flexibility, cost Management and speed to Market are key, we offer the perfect solutions to getting wide Distribution in a very cost effective way versus Direct Sales/Management Staff.

With a passion for Products of High Quality, with strong Play Value and providing Customers with Excellent Service.  We are currently working with some of the biggest brands within Games and have direct exclusive agreements with Far East Factories on Outdoor and Boys Toys.

With a team of highly motivated, experienced, Sales Agents covering Key Independent Retailers and myself covering Major retailers (with additional support from another Consultant on major accounts if required, who also has experience of working as a Sales Directors in the UK Toy Industry for over 10 years).  We have one of the most comprehensive distribution models in the UK Toy Industry.

We can also offer Distribution/Warehousing and Marketing Support.